A literal century plus of vampire media and formula, decades of comics, three movies, an already established springboard into the monsters/occult side of the MCU…yet Blade of all things is too hard for Marvel to nail down. Is there just too much sunk cost for Marvel to just make a vampire-slaying film?
I think maybe, just
maybe... they're trying to turn the ship around.
OK, hear me out before you give me my rainbow stickers.
It looks to me like they're really just trying to release the stuff they've made (Ironheart, Captain Falcon, Thunderbolts) just so they can fill out contractual obligations. I do think Feige realizes just how much the franchise has been fucked and is trying to hire new people, go back to the drawing board, and maybe get some of the old magic back. The problem being: it's not going to work.
Marvel has been completely Disneyfied now. The parent company's culture has fully taken over Marvel now. Much like other examples (Bioware), you may have some good product after a company is purchased by a bigger conglomerate but after a while, people leave or are let go. Bioware still released DA: Origins and ME2 after the EA purchase, for example. Eventually, the original people leave and the company is not the same anymore, and when the screws are being put to actually make games or movies that can sell... they can't do it. They've been stuck doing shit so long they don't know anything else to do.
Look at the recent Bioware failures. They're one bomb away from getting euthanized by Papa EA. They've demonstrated they can't do Mass Effect after Andromeda. They demonstrated they're unable to do original IP after Anthem. Now, they're well on their way to showing the world that they can't do Dragon Age. They
know this is their last chance. The one game that has to succeed... and yet they
can't do it. Because they're incapable of doing it.
And this is the conundrum Marvel finds itself in. They know all of their movies have bombed. The only one that performed was the one they don't even control and have to split winnings with Sony. Feige knows he's drawing the ire from the Eye of Iger, and yet he can't do it. He
can't. Marvel is unable to do anything that isn't cringe, girlbosses, or cringy girlbosses. Blade
is too hard for them to nail down, because basic competence has long since left and isn't showing up to save a sinking ship.