Captain Marvel - Literally, from "her" to "hero"

  • 🏰 The Fediverse is up. If you know, you know.
  • Want to keep track of this thread?
    Accounts can bookmark posts, watch threads for updates, and jump back to where you stopped reading.
    Create account

Are you actually going to watch this flick?

  • No

    Votes: 74 17.0%

  • Fuck, no

    Votes: 177 40.7%

  • Not in cinemas

    Votes: 81 18.6%

  • Yes

    Votes: 40 9.2%

  • (((Yes)))

    Votes: 20 4.6%

  • Twitter told me I must, I can't say no, you white-cis-sexist-oppresive scum!

    Votes: 43 9.9%
  • Total voters
    435
Disney is putting a LOT of eggs in a basket with this movie.

The amount of merch I've seen is pretty insane (especially geared towards adult women). I have not seen any other character in the MCU who has had merch pushed THIS hard before a movie release. I can't imagine how much the merchandising cost alone.

I think Disney really is expecting for this to be another Black Panther.
 
Commander X said:
Disney was trying to speak this movie being a major success into reality, for it to have a 200 million dollar opening weekend in America. As seen above it quickly became "tracking to 180 million...140 million...er, 120 million...well, 80 million. Captain Marvellette is on track to bring in less than what Doctor Strange did on opening weekend, Doc Strange having been the MCU whipping boy for box office underperformance in the franchise.

Test-screenings say Brie Larson is unlikeable to put it mildly and that the audiences wish the movie was about the adventures of Samuel L. Jackson's Nick Fury running around with the prominently featured cat.
Click to expand...

Is this different from the news that the Cat was the best thing about it?
 
StarkRavingMad said:
Disney is putting a LOT of eggs in a basket with this movie.

The amount of merch I've seen is pretty insane (especially geared towards adult women). I have not seen any other character in the MCU who has had merch pushed THIS hard before a movie release. I can't imagine how much the merchandising cost alone.

I think Disney really is expecting for this to be another Black Panther.
Click to expand...
It would not surprise me in the least if Disney spent somewhere in the ball park of $300 million on the film when you factor in the production/marketing/merchandising budget. If that is the case, then they are going to have to make Black Panther money on the film to make a profit. Unfortunately, Disney has treaded his ground with the Star Wars franchise. This will not sink Marvel in the short term as Avengers: Endgame and Spider-Man: Far From Home are going to print money for them. The big problem is that it will tarnish the brand regardless if they push the feminist angle too far, and they were banking on Brie Larson becoming a replacement for the popular RDJ and Chris Evans.
 
Based on all of that, I feel Disney in the future would push the "Captain Marvel will defeat Thanos!" angle, based on how much merch for her they're pushing.

But I dunno, even normies who casually like the Marvel movies and don't care for the comics or extended info don't seem that invested in her.
 
Last edited:
StarkRavingMad said:
Disney is putting a LOT of eggs in a basket with this movie.

The amount of merch I've seen is pretty insane (especially geared towards adult women). I have not seen any other character in the MCU who has had merch pushed THIS hard before a movie release. I can't imagine how much the merchandising cost alone.

I think Disney really is expecting for this to be another Black Panther.
Click to expand...

They're hoping to turn an unlikeable character into a likeable one. Problem is, Black Panther and Guardians weren't unlikeable, they just were less popular. I mean, they've pushed for Captain Marvel HARD, relaunching her comic constantly. The comic audience, what's left of it, has completely abandoned the hero.

The major problem Disney will have is if this movie is loathed by audiences and she's the real 'hero' in Endgame. That will burn a lot of fucking people. Even if the movie is liked, but the character and actress are loathed present major problems and will burn a lot of goodwill. They signed this cunt for 7 movies, fucking 7. Without even thinking of how she'll be received. They want to make her the 'face' of Marvel and lead the brand. They really are banking on a lot.

The thing is, the woke marketing is always for shit products. This is the major problem. You did not see either Boesman or Gadot doing any of the shit Larson is doing. Because their movies could stand on their own. So if this is the way they are marketing the movie, its probably bad to mediocre. Which they can't have it being if they want her to lead the MCU. There's been so much cringe surrounding this movie. And Black Widow should have gotten her movie first. She's earned it.

Also comic spoilers, since the movie did resemble a lot of the classic infinity war comics, my reasoning why she won't be the one to defeat Thanos like so many are saying:

In the comics, Nebula is the one who defeats Thanos in the end by tricking him and stealing the infinity gauntlet from him after he tortures her. Which is why she survived the snap. So unless they're changing that ending, that's the way they are possibly going.

On a story-telling level, this works. Nebula's background was massively expanded in Guardians 2 and Infinity War. She's become more and more sympathetic. And it would be poetic for the 'inferior' daughter to best her father who looked down on her. From a story-telling perspective, this is how you would go. Because its poetic, shows the villian he was wrong and inspires confidence to Nebula. She also uses the Guantlet to revert back to her old self with no replacements.

Having some rando with no relationship to Thanos defeat him is the worst story-telling decision they can make. Which is why, while Captain Marvel will be in the film, I do not believe she will ultimately defeat Thanos. I believe Endgame will be used to build up her character a little bit more with the others to get audiences used to her and make her more palatable. She'll do action-type deals, but will not ultimately defeat him. I trust the Russo's story-telling skills.

If I'm wrong and they DO make her defeat Thanos, then the MCU is in real jeopardy. She cannot be the centerpiece after one film that comes out several months before Endgame. Audiences wouldn't accept it.
 
Jetpack Himmler said:
It would not surprise me in the least if Disney spent somewhere in the ball park of $300 million on the film when you factor in the production/marketing/merchandising budget. If that is the case, then they are going to have to make Black Panther money on the film to make a profit. Unfortunately, Disney has treaded his ground with the Star Wars franchise. This will not sink Marvel in the short term as Avengers: Endgame and Spider-Man: Far From Home are going to print money for them. The big problem is that it will tarnish the brand regardless if they push the feminist angle too far, and they were banking on Brie Larson becoming a replacement for the popular RDJ and Chris Evans.
Click to expand...

The rule of thumb is that marketing budget matches production budget, and Captain Marvel has a production budget of 152 million dollars. So it's a given that the total budget is at least 300 million. However, I expect that Captain Marvel will follow another diverse Disney disaster that was released almost exactly a year earlier.

Wrinkle in Time had a total budget of 250 million, but Disney was so desperate to have it be a 100 million "success" that they expanded the marketing budget, had the movie re-released for Mother's Day and had it no cost bundled with movies that people actually wanted to see as part of the drive-in and budget base. At a tremendous additional cost Disney was able to say they had the first 100 million dollar movie directed by a black woman.

After an embarrassment like that I fully expect the rat to burn money to make Captain Marvel appear to be successful, so it's success is going to be dubious regardless.
 
Replicant Sasquatch said:
Larson has no presence for a heroic self-sacrificing Captain GoodGuy character. Ironically she's most likable when playing a spiteful bitch. She should play one of the title characters in a Heathers remake. I dunno, it's like casting Charisma Carpenter as Supergirl. Just wouldn't work.
Click to expand...

Charisma Carpenter at least seems like an actual sweetheart in real life. Well, I have sympathy for her for the sole reason that Joss Whedon treated her like trash when she was on Angel and got pregnant, and Whedon threatened to fire her if she didn't get an abortion. You can guess what happened.
 
Last edited:
Commander X said:
Disney was trying to speak this movie being a major success into reality, for it to have a 200 million dollar opening weekend in America. As seen above it quickly became "tracking to 180 million...140 million...er, 120 million...well, 80 million. Captain Marvellette is on track to bring in less than what Doctor Strange did on opening weekend, Doc Strange having been the MCU whipping boy for box office underperformance in the franchise.
Click to expand...

I made what I thought was a completely innocent post about this on /r/boxoffice today stating this in similar words and got massively downvoted. There go all my imaginary internet points, oh, well. And I'm one of the ones still thinking this movie is going top $100 million opening weekend and more will likely than not top $800 million worldwide before leaving theaters. So I'm not even in the failure camp, not really. I guess that ain't enough for the people shilling for it, though.

Would be kind of fun to witness a scenario where Shazam outgrossed it, though I think that's a lottery ticket play. The people shilling Captain Marvel would go mental. Or I guess more mental than they are already. As an aside where is the full Shazam trailer? It really should be out by now.
 
Luthien said:
Honestly, instead of wasting Gwendoline Christie in NuStarWars, they should have cast her as Captain Marvel/Carol Danvers instead of Brie Larson. Mainly because Gwendoline can play Stoic Badass With a Heart of Gold pretty well and make herself likable (I mean, just look at Brienne of Tarth), and from all the stuff I've seen her in, she's a GREAT ambassador for the stuff she's in and for promoting it.

And ironically enough, in this case, Brie can't even back herself up by saying "You just want me out because you're sexist and I'm not a conventional sexpot!", because she'd just look like a cunt because compared to Gwendoline Christie (who I think is a beautiful woman, personally), Brie is a conventional beauty.
Click to expand...

Honestly, if they wanted an actually likeable and charasmatic actress who could pull of being an experienced fighter pilot and possible leader of the avengers, they should have cast Frances McDormand. Her character in Fargo proved she can women who are both likeable while being no bullshit and tough as nails. Plus, the woke people will be happy because an older woman would be the lead of a major franchise film rather than a blonde instathot.
 
Gone_Fission said:
Honestly, if they wanted an actually likeable and charasmatic actress who could pull of being an experienced fighter pilot and possible leader of the avengers, they should have cast Frances McDormand. Her character in Fargo proved she can women who are both likeable while being no bullshit and tough as nails. Plus, the woke people will be happy because an older woman would be the lead of a major franchise film rather than a blonde instathot.
Click to expand...
I'll say what I always say when Hollywood seems incapable of finding a believable tuff gurl actress: just fuckin get Melissa Peregrym. She's hot enough to be marketable while also actually having enough presence to pass as a military lady. Plus if she headlined this movie the Marvel vs. DC turf war would write itself cause her ex husband is the star of Shazam.
upload_2019-2-18_15-33-17.png
 
I have no idea who this youtuber is, but this video is talking about how an ad was released featuring both the WNBA and Captain Marvel to hype the movie. Because the WNBA has so much influence.

And the original ad:
 
Wärring Ornac said:
Did you ever hear the tragedy of Captain Marvel - The Film? (Archive)
View attachment 667249
View attachment 667250
View attachment 667251
View attachment 667252
View attachment 667253
Click to expand...
The Box Office Earnings Gap means that mediocre feminist led movies make 50% of male led ones.
neverendingmidi said:
I have no idea who this youtuber is, but this video is talking about how an ad was released featuring both the WNBA and Captain Marvel to hype the movie. Because the WNBA has so much influence.
Click to expand...
They have good fundamentals at least...
 
Replicant Sasquatch said:
This movie absolutely will make money. It just isn't gonna be the blowout the execs are hoping for.
Click to expand...
Fanboys and investors also seem to think that one film breaking out will automatically lead to another film doing the same. After Guardians of the Galaxy overperformed in 2014, there were a lot of people who were thinking Ant-man might pull that off, too. Far fetched, yes, but no one would have thought Guardians of the Galaxy would have outgrossed all non-Iron Man MCU movies, either. Then Ant-man came out and did merely respectable numbers, grossing around what the first Thor and Captain America movies did. And now they're thinking Captain Marvel can do Black Panther numbers because they're dumb. A Doctor Strange-level performance wouldn't be surprising and it would be profitable.
 
Yeah, I'm not at all expecting for this movie to bomb. It's Marvel Studios, and I'd say that the MCU has treated its fans and audience well over the past decade. They have a track record of being a guaranteed entertaining time at the movies (even though it's clear as day that some MCU movies are better than others).

The Marvel Studios name alone guarantees money. Word of mouth would have to be downright abysmal in order for it to lose money, I think.

I'm not expecting for this to be one of Marvel's biggest money makers, though. Not by a long shot. If Disney thinks it's going to come close to Avengers, Iron Man, Guardians, and Black Panther money ... They are delusional. I'm expecting for this to make Ant-Man and Doctor Strange money.

Because of Brie Larson's incapability of not having feminist cancer come out of her mouth during this press tour, I am almost at a point where I want to skip it in theaters ... However, I'm going to see it SOLELY because of its tie-in to Endgame. That is seriously the only reason why I'm still going to see it.
 
Gone_Fission said:
Honestly, if they wanted an actually likeable and charasmatic actress who could pull of being an experienced fighter pilot and possible leader of the avengers, they should have cast Frances McDormand. Her character in Fargo proved she can women who are both likeable while being no bullshit and tough as nails. Plus, the woke people will be happy because an older woman would be the lead of a major franchise film rather than a blonde instathot.
Click to expand...

Holy shit this isn't hard. Its a movie about a chick who shoots orange beams out of her hands. Just get some hot blonde with big tits who can passably act and call it a day.
 
One of the potential snags with trying the "WAMMAN HERO" thing that they did with "PEE O'SEA HERO" Black Panther is that 1) Carol Danvers/Captain Marvel is even more D-list than BP, by a good margin and 2) they can't claim it's the first female-led anything, even with all the absurd caveats they had to give to BP to make that claim. DC beat them to the punch with first wamman lead in the form of Wonder Woman, which was... actually pretty good, definitely on the right hand side of the bell curve of quality w/r/t superhero movies in general (hell, if had been an MCU entry, it probably would be even better-remembered today.) So I think they're pushing the "muh feminism" angle just to have something to distinguish it beyond it's generic title and unlikable lead.
 
Captain Marvel was only interesting after she got eaten by Rogue, which we'll never get because of studio bullshit
 
You must log in or register to reply here.
Back
Top Bottom