There is no endgame, and never has been. If you ask a wokescold to explain when racism would be ended, they will often struggle for an answer, same as why their treatment of minority dissenters is so telling: These clowns are no different than the moral majority faggots of the 1990s, in that they want their sacred cows to remain sacrosanct while everything else is fair game. Besmirch Christians and they'll say nothing; make an oblique reference to the transgender suicide rate and they'll come for your fucking heads. They have no loyalty beyond their ideology and their numbers are not enough to make them worth marketing to. Any company knowingly embracing wokeness in the current climate in the aftermath of how many franchises its destroyed deserves their fate.
Eventually, this shit will end.
Right now it's high on the fumes of its fellow faux-revolutionary movements from shit IRL, and since the wokescolds on Twitter have a need to collect metaphorical scalps. It's no one's fault but those involved in EVO that they didn't clean house sooner since basically everywhere else in gaming already got hit by this shit and while any appearance of impropriety could be turned into a tipping point the damage could have been severely mitigated if they had their shit together. Instead they cozied up to the outrage mob, hoping to appease it, and that has literally never fucking worked, ever.
Their main goal, when this shit started, was to do to gaming what they did to comics: become the gatekeepers of the industry and use that to force their shit on everyone else. Unfortunately for them, that shit was never going to happen. Not only did their little plan get exposed way before it was even remotely ready for the field, and not only are the people involved blisteringly incompetent and only capable of maintaining their narratives if they have no outside commentary whatsoever, but gaming as a whole is too fucking big. They may be able to secure a dominating force on one platform or another but that shit only works if there aren't alternatives and there always fucking are, with more coming all the time.