Rwby as an IP is barely worth a 1 million, and that is me being as generous as I can be.Some people on Discord talk about RWBY as an IP being sold should RT go belly up. I personally think that if a sale happens, it won’t be sold for peanuts. And some people...don’t like that idea. https://twitter.com/actorscentral/status/1265278464006868993?s=12
It has seven seasons and that matters because, unless the show has major growth/becomes a cultural icon, most companies would avoid media IP's that are even three seasons old to buy the rights to as usually the cash cow is over by that point. Its audience is only shrinking and it would come from a company being cut up and sold for pennies on the dollar. Would it be a better show in other hands? almost certainly, but that is not really hard to do. Even a Chinese skinnerbox animation studio could probably do better.