Don't know if this has been brought up yet but the car enthusiast culture can be pretty consoom at times. The truck enthusiast subculture, doubly so. Lots of brand fanatics who buy the same vehicle every few years on a lease or a loan only to trade it in for another one as soon as the lease/loan is up. Feuds between different brands can get very heated, which is amusing because all the complaints are basically the same.
You like Ford? "Their engines and trannies are shit and they rust".
You like Chevy? "Their engines and trannies are shit and they rust".
You like Dodge? "They do the same thing but with a worse interior".
You like Toyota? "They're totally unkillable, bro, just don't look at the owner forums complaining about engine problems and rust"
And in most of these cases the mechanical problems stem from/are aggravated by the thousands of dollars of retarded modifications like lift kits and turbo upgrades that the vehicle wasn't designed for. And 90% of the people that own these trucks drive them just because "its cool" and have no purpose for them besides commuting. Which in and of itself is fair, and I would respect that if they just admitted it, because trucks do look cool and can be legitimately fun to drive.
But they insist its purely utilitarian and they totally need their 50,000 dollar lifted 4x4 princess wagon with 10k in mods that they will trade in for another one every 3 years, just to get to their office job when it snows twice a year. Speaking from personal experience, in some more rural areas, there is also a social component, i.e. if you don't have a truck or interest in trucks, you're not a "real man". Basically people will judge you behind your back (partially) on what type of vehicle you like.
TLDR: The amount of money involved, combined with the blind brand loyalty, combined with the frequent exaggerated justification for ownership, combined (in some select geographical regions) with social posturing, is what makes truck culture consoom in my eyes.