Business A message to our community - MSNBC's death rattle.

A message to our community (archive)
We will continue to cover the day’s news, ask the questions that matter most, and share how it impacts you, without fear or favor.

By: MSNBC
Published: August 18th, 2025 at 1:40 PM UTC

Later this year, MSNBC will take on a new name: My Source News Opinion World (MS NOW).

This name further underscores our mission: to serve as your destination for breaking news and thoughtful analysis and remain the home for the perspectives that you’ve relied on for nearly 30 years.

For our viewers who have watched us for decades, it may be hard to imagine this network by any other name. We understand. But our promise to you remains as it always has. You know who we are, and what we do.

The same familiar and trusted hosts and journalists who make sense of what is happening in Washington, across the country, and around the world will still be here — whether that’s as you’re having a cup of coffee getting ready for the day ahead, seeking answers during breaking news moments, going deeper on the day’s headlines in the evenings, or discussing the week’s biggest stories on the weekends.

You might be wondering, why is this change happening? As part of our move to a new media company, VERSANT — which also includes CNBC, Golf Channel, GolfNow, and SportsEngine — we’ll no longer be part of NBCUniversal and NBC News. This gives us the freedom to chart our own path forward, and we’re excited about where it’s headed.

In fact, we’ve been growing. In the past few months, we’ve welcomed Pulitzer, Emmy, Murrow, and Peabody award-winning journalists into our newsroom, and have been recruiting for nearly 100 new roles. At a time when so many newsrooms are shrinking, we’re investing in more reporting, more coverage, and more ways to serve you.

Regardless of our name, our commitment to this community remains as strong as it’s ever been and in the months ahead we will unveil new ways to connect with you directly.

We will continue to cover the day’s news, ask the questions that matter most, and share how it impacts you, without fear or favor.

As Rachel often reminds us all … watch this space.

 

[Bland Crumbs]

Whose contract will be cut first? Rachel Maddow or Joe Scarburough? I can't see how they can afford both of them.

Dead Network Walking!

I have said previously it will be whoever has the shortest contract or the easiest one to break but they are all going.

 

[TowinKarz]

Microsoft divested itself from the channel in 2005, and before that point they had programs hosted by conservatives, including Pat Buchanan. The hard swing left and hiring of politicows like Olbermann and Cenk the Horse Fucker wasn't until it became popular to admit W was retarded, around the same time.

Ah yes, that time all the major news outlets decided to start acting like The Daily Show

Its not a coincidence I haven't had a TV set in the house (except the dead ones in the basement) since 2008..... network TV became practically unwatchable at that point because the news turned into sitcoms and the sitcoms turned into the news.....

 

[The Dude]

Here's hoping their new owners will force them to become an actual news agency with actual journalists who report objectively and without bias instead of just being yet another propaganda mill for the DNC. Because with how rapidly American culture is shifting Rightward, I just don't see how any news agency could keep the lights on with the Democrats dick lodged firmly in their mouth.

 

[frozen_runner]

> My Source

An accurate representation of this "new" network:

 

[MirrorNoir]

Microsoft divested itself from the channel in 2005, and before that point they had programs hosted by conservatives, including Pat Buchanan. The hard swing left and hiring of politicows like Olbermann and Cenk the Horse Fucker wasn't until it became popular to admit W was retarded, around the same time.

Cenk was only a guest never a host. Olberman tried to get him a show and one of the things that got Ol erman fired was Cenk pissing everyone off and getting blackballed from the network after he vouched for Cenk

 

[Maggots on a Train v2]

MS NWO

 

[Agares]

At least they're honest about it being an opinion piece rather than actual news this time.

 

[Cassius Crayfish]

.My Source News Opinion World (MS NOW).

Even the networks are struggling to speak coherent English these days.

 

[Fucker Carlson]

Won't matter. Everyone who watches this shit is dead or dying.

 

[Spunt]

Two golf channels, huh. Good to see where the profits will be coming from.

Reminds me of Spinal Tap going from arenas to supporting a puppet show at a theme park. But there will be no Jazz Odyssey for MSNPC.

 

[Clotso Coof]

One of the things a failing business tends to do before finally shuttering is trying to change their branding

It reminds me of large nationwide chains and department stores in their last days before giving up. Mongomery Ward, Kmart, Blockbuster, etc. They try to modernize their branding or move some of their focus to a new sales niche, but it fails for the same reasons their original business failed. Consumers have moved on.

 

[A-Stump]

The only news I need is briefly scanning the front of a newspaper when I'm in line at the tobacco shop

 

[Unarmed Gunman]

4210 Wolfetown Rd, Cherokee, NC 28719

Pretty sure I've had boiled peanuts there, down the road from a bamboo forest or something. Although I was probably drunk so who knows how accurate that is.

 

[Dog-O-Tron 5000v5.0]

Here's hoping their new owners will force them to become an actual news agency with actual journalists who report objectively and without bias

Maybe you missed the part where "Opinion" is now literally in the name.

If anything, the gloves are off...