Xbox Game Studios Stupidity Hate Thread Game Pass Edition

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am i stupid? why did they put the AI jeetress in charge of gaming, and matt booty in charge of AI? why not put matt booty into the gaming position?

oh. i know why.
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Microsoft King Jeet has redeemed his shittiest division into his most public one. Microsoft's AI push might actually be more hated than XBox purely on the dint of Windows being more used than XBox. SUFFAH seXBox, SUFFAH
 
Xbox died in 2010 when they went all in on the Kinect. the exclusives and dominance xbox had in the 2000s vanished by 2010 and they continued on a downard spiral ever since.
Baraka Obama said:
Was it just Game Pass being such a colossal mistake?
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yes. the fact you could get it so cheap didn't help. $100 for 3 years and you got every new game for free on launch? they were cannibalizing their own market.
quaawaa said:
Full experience page:
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Source (Archive)
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i love how she started her career as a c-suite level executive. didn't start at entry level just was top level management from the beginning
 
Kether said:
i love how she started her career as a c-suite level executive. didn't start at entry level just was top level management from the beginning
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No, she had two years experience as an entry level marketing person and then got hired to be a entry-level marketing person at a startup (but was given the Chief Marketing Officer title because everyone calls themselves fancy titles at small companies).

The rest of the career is fake jobs, buzzwords, and nepotism.
 
quaawaa said:
No, she had two years experience as an entry level marketing person and then got hired to be a entry-level marketing person at a startup (but was given the Chief Marketing Officer title because everyone calls themselves fancy titles at small companies).

The rest of the career is fake jobs, buzzwords, and nepotism.
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I want out of this stupid fake industry, everything tech is full of people like this.
 
I just noticed Satya Nadella's email didn't mention Sarah Bond whatsoever. Hmm.

Anyways, Kotaku wrote something.
Headline on twitter: Xbox is dead.

Article:
If you read Kotaku even semi-regularly, you already know that Xbox has been in a weird spot for some time now. And with today’s news that both Xbox boss Phil Spencer and President Sarah Bond are leaving and the new head of the brand will be a former Meta exec who previously lead Microsoft’s AI division, I think it’s time to call it. Xbox is dead. Time of death: February 20, 2026.
This death is far from sudden or surprising. If anything, we’ve all seen it coming for a while now. Reading the news about Xbox often felt like checking in on someone battling a terminal disease and whose fight wasn’t going well. Looking at the endless layoffs, impossible demands from leadership, canceled projects, flops, games getting ported to PlayStation, and loads of mismanagement, it seemed clear that in recent years, Xbox wasn’t doing well.
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The beginning of the end
If I had to pick the moment when things truly got bad, it would be when Xbox bought Activision Blizzard. After spending $70 billion and enduring years of legal challenges to its efforts to buy the Call of Duty and Warcraft publisher, Xbox finally pulled it off in 2023. But suddenly, Xbox found itself under much more pressure to deliver. Xbox was no longer just a console created by Microsoft as a small side hustle; instead it had morphed into a massive publisher with a huge suite of studios, franchises, and employees to manage. Over the next two years, everything started to change at Xbox.
The company began de-emphasizing the idea that you even needed to own an Xbox to play Xbox games. This is an Xbox, remember? Want to play Halo or Gears of War but don’t own an Xbox? Don’t worry, the games are launching on PC. Don’t want to play on PC? It’s fine, you can stream them via your phone or TV. You don’t even have to buy the games, just pay for this monthly subscription. When a console brand stops trying to sell consoles, you can probably stick a fork in it.

We here at Kotaku called the end of the console war around this time. But we didn’t call the death of the Xbox just then. That’s because, despite all the signs, there was always that chance that Phil Spencer would right the ship again, as he had done before, and keep Xbox alive.
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AI and porting Halo
And then Microsoft, like all big tech giants these days, began investing even more billions of dollars into AI. And here was Xbox, a pricey side project that never made the company much money, but was costing the company a ton on massive deals to buy Bethesda and Activision. That was cash that could be spent on datacenters and Copilot, damn it!
This is around the time that Microsoft began trying to shove AI into Xbox in a very awkward fashion, one that felt removed from Spencer’s stewardship of the brand. In 2025, after already porting some of its smaller games, like Sea of Thieves and Grounded, to PlayStation and Switch, Xbox did the unthinkable. It announced plans to bring Halo to PlayStation 5, yet one more big sign that it was all over. Spencer would never promote this news on social media.
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That brings us to today. Xbox will no longer be run by a “gamer.” Instead, Asha Sharma, an AI executive who previously worked at Meta and InstaCart and who has no video game industry experience at all, has been put in charge of the brand despite another person, Sarah Bond, being seemingly the perfect successor to Spencer. Sharma’s hiring has generated a lot of speculation, with some theorizing that she’s a temp pick until Microsoft completely devours Xbox and turns it into nothing more than an icon on your desktop that you never click. Others have suggested she’s been put in place to help bring AI to Xbox in a big way, which seems very likely, too.
Regardless of why she’s been made the new Xbox boss, it is now very clear: Xbox is dead. The corpse will linger around for a bit longer, but the odds of a new Xbox console hitting shelves are low. I suspect all future hardware will be rebranded PCs, like the ROG Ally X handheld from last year. A slow death for a console that once was huge, but was sunk by tech executives who had no idea what they were doing.
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I wonder if Phil Spencer still feels like the Xbox One launch is to be blamed. Never seemed like a good way to cope to me. Just look at Nintendo. They didn't just bitch about the Wii U flopping, they learned and came out with the Switch.

Oh and shout out to those 18/6 contracts. You know, the ones where developers work for 18 months on a game and then cannot touch the project for 6 months. This is likely the reason development takes so long and so many games got cancelled for Xbox.

Shout out to Game Pass. It was too good of a deal for a while. Players learned to wait. Shocker.

There were so many stupid decisions. But hey, that Rog Ally thing could be neat...eventually. If it was cheaper and, you know, actually a console instead of just a computer with an operating system that isn't designed for said device.
 
its so retarded too, how hard is it to tell your legion of developers, "you have to make a new game every year, we're turning one month a year into marketing your studio and back catalog, if its not ready when its your month, the studio shuts down" instead of giving them years of sitting on their asses making nothing.

now would it result in a shitload of bad indie level games, yeah at first. but eventually you will get good games. plus you won't end up going all in on failures. its been 6-7 years and not a single good game came out of microsoft
 
GeorgeFloydFentanylStash said:
They did that in 2013. Microsoft has done everything they can since then to further damage the brand.

At this point, the brand would be better off in the hands of the Saudis, which will probably happen in the next 5-10 years
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The Xbox One reveals and E3 2013 was not the thing that killed Xbox, it was just the point when the rot really began to form.

They absolutely had a golden ticket to recover. I'd even go so far to say the Xbox in terms of games and online services was the best of the three until 2015 when Pajeet Nutella became the CEO of Microsoft. The PS4 was fucking terrible until about 2015-2016 and the Wii U was an abortion of a console that was beyond saving.
 
regalterry said:
The end result was MS spending more than a 100 billion dollars purchasing a workforce of untalented retards that hate games, gamers, Whites and Western culture, and only clung to their positions because their status as a minority, vagina or sexual degenerate made them difficult to fire, while the actual talent had long since been driven out by the freaks.
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that applies to all western AAA companies, especially with the full jeetification of Xbox division.
and you can't even count with the old creatives since they are fucking spent and probably mellowed out due to age, politik shit or optics, yes, i'm looking at you, running with scissors.
also the heap of degenerates and freaks are vying for control of the industry, according to whatever idpol poltik shit they believe even if the industry they want to control is more malleable than a jew's pulpil, so much so they try to infect even indies with their groomcord shitter and terminal online behavior that if a regular dev team isn't aware of, means full destruction of the community once they begin the infection phase since, again, these people hate their customers and would rather run a company into the ground than make dosh, which is funny because they are ignorant to the fucking foundation of the industry and since the game industry is extremely malleable, it means they will remain on this forever cat and mice game trying to do what they keep doing in order to own whatever they see as chuds and failing while the chuds they hate so much will prop up another developer that actually gives what they want, no matter who.
 
I read a headline article as "Xbox chief Phil Spencer retires, replaced by AI executive Asha Sharma" and had to make sure that Microsoft wasn't using an actual AI to run Xbox due to their massive incompetence
 
Lucas Silva #4903141 said:
I wonder if Phil Spencer still feels like the Xbox One launch is to be blamed. Never seemed like a good way to cope to me. Just look at Nintendo. They didn't just bitch about the Wii U flopping, they learned and came out with the Switch.
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It is, because it was such a complete failure of a console on every level and quite possibly the worst one to ever launch.

The Wii U was just a mismarketed console, but it tried do something not retarded (a full game console that can be played without a TV, which would later be seen in the Steam Deck and Switch). The Xbox One was a terrible console, but it was also Microsoft full on declaring war on it's own market - the mandatory Kinect, the forced Always Online, the crusade against used games - it was a very loud signal (that Xbox stood by for way too long) that Xbox was going to try and fuck you and was clearly trying to be an "entertainment center" and not a "video game console". Even when they eventually rolled back the changes, the damage was done - players no longer trusted Microsoft (which makes the money they poured into the Red Ring Repairs a gigantic waste) and influenced their purchasing basically forever.

Phil Spencer had a pretty shit job to do and he did a pretty mediocre job of it, although who knows how much of the lackluster last 2 years were part of Microsoft's exit plan for him. I really wonder what on earth they try and do with Xbox now, but I'd wager it'll be a wind-down of the console business and trying to leverage AI into games as a developer/publisher.
 
SandyCat said:
Why are so many jeets taking over CEO positions? Do they get them for much cheaper?
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Because they're masters at sucking up to the boss, taking credit for other people's work, deflecting their failures onto other people, and are extremely nepotistic and as such will only ever hire one of their own unless they have no other choice.
 
quaawaa said:
as such will only ever hire one of their own unless they have no other choice.
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And by "no other choice," this means "their boss is forcing them to hire someone, because otherwise they'd rather let a position go empty indefinitely than put a non-jeet in the seat."
 
The only think that fucking sucks about Microjeet going to shit is steam only supports the the latest version of windows so you have no choice but to use the newest Diarrhea babble code if you want to play the 2-3 yearly releases that are semi worth a shit.

Windows 7 works still fine steam apparently, but it's a mixed bag on which games it will run past the due date.

Hopefully Linux picks up the slack.
 
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