They mentioned, and I happen to agree, the name Captain America is so intrinsically tied to Steve, that when someone just calls him cap, its no big deal, because that's who he is. Where as Falcon, I can't mentally think of him as Cap. Not to mention, the weirdest part is that people who have called him Sam, or Wilson, are suddenly not doing that in order to shoehorn in more references to his new mantle.
I can see an alternate universe, where writers aren't retarded, making a pathway for Falcon to take over Steve's role, however, it is not the universe that we currently inhabit. Also, out of all the terrible variations on his costume, especially trying to mash it with Steve's. the best one they give him, is the one that's basically just a rehash of Steve's. If you want him to be Cap, go full hog, don't turn him into some downy power ranger looking fucker.